Landscaping Website Designer Partners With Brainerd Lakes Area Landscaper

In today’s tech-forward age, most are aware that every local business needs to have a website. However, it can not be something slapped together hastily with a logo and phone number on it. Thinking back to ten years ago in 2011 where the internet was nothing like it is today – you could get away with something as basic as that, but in 2021 that will simply not cut it. So a cutting-edge, modern website is a must. Especially for a landscaping business where the service they sell is something extremely visual. Many prospective clients want to see ideas, different examples of work done on properties similar to theres and much more.

Landscaping SEO Company Revitalizes Online Presence For Landscaper in Brainerd Lakes Area

Black Rock Landscaping websiteBlack Rock Landscaping is a locally-owned and operated landscaping company in Brainerd Lakes Area that specializes in high-end landscaping projects on luxury homes and lakefront cabins. The caliber of their work is truly second-to-none compared to their competitors and they needed an online presence in for the form of a landscaping website that reflects that. They recently paired with Landscape Marketing Pros, (a results-backed agency that provides unmatched landscape business marketing for companies in the low-to-mid 6-figures to low 7-figure revenue range) to refresh their online appearance to stand out in their market as the leading landscaping company in the Brainerd Lakes area.

Landscape Marketing Pros did just that – a complete start over from scratch. Dozens upon dozens of man-hours invested into the website rebuild and continual SEO work to keep them as close to the top of page 1 for the keywords Black Rock is aiming to show up for. The other goal with the website is the showcase their brand’s image and professionalism, not only with a visually appealing website but also displaying testimonials from previous clients. Beyond just showing the company’s range of services which include full-service landscape design & build, but also landscape lighting and small excavation projects. Also featured is a large gallery with many pictures of previous work performed by the company to provide prospects with ideas for their future project, all designed with ease of navigation in mind.

This recently redesigned online billboard will serve Black Rock Landscaping for years to come and help them drive more leads and close more sales.

Landscaping Website Designer Shares Tips On Improving Conversion Rate

6 Elements That The Best Lawn Care, Landscaping, Irrigation & Snow Removal Websites Have To Explode Calls & Leads

The goal with any lawn care, irrigation, snow removal or landscaping company website should always be to maximize its potential earning power. That potential earning power is the inbound phone calls and contact form submission leads it generates. Otherwise, your website is essentially a billboard in the middle of nowhere. In this case, nobody nobody would see it, and nobody visits it. Which means you would have to rely on other methods to grow your business. 

Landscaping Website Designer

This should never be the focus, a professionally designed website has the potential to practically become an ATM machine for your company when the right strategies and methods are put in place. In a recent video, Matt Wacek, CEO of Landscape Marketing Pros describes six elements and tactics you need to implement on your website to increase its conversion rate – the ratio of visitors that convert to your offer, which for a landscaping or irrigation company’s website is requesting a quote or making a phone call to talk with your team. The methods are 100% free to implement and the potential upside is exponential.

The ROI Potential Is Sky High

For example – if one invested approximate six to ten hours into changing these design aspects on their website and in turn, it converts one visitor who ends up spending $50,000 with your company, that ROI is truly massive, even if those labor hours equated to $1000 in expenditures.

With a basic equation like that, the math is very clear to demonstrate the value of using conversion optimization with a purpose-built website. Landscape Marketing Pros does just that for their clients, not only providing unmatched landscaping marketing services but SEO for lawn care companies, review syndication and more.